While market research firms are drafting their predictions of what medical device trends to expect for next year, I thought it would be an interesting time to get some feedback from medical device professionals directly.

I’ll share a few things I’ve heard from conversations with people in the industry to get a conversation started:

There is a continued shift away from “me-to” products, as CMS and other payors continuously move the dial in terms of product performance.

Home healthcare gains steam as the elderly population swells.

An uptick in engineering products designed from the beginning to meet uncommonly low price targets. Like the last trend, this one is more of a continuation of an existing trend than a brand-new trend. But in the past, many devices were engineered and the price was determined afterwards based on the competitive landscape and the strength of clinical data for some PMA devices. The approach was similar to the one that Mercedes has traditionally used where cost is an afterthought, and has resulted in technologies that sometimes cost tens of thousands or sometimes multiple millions of dollars. Expect to see fewer of those going forward unless they can prove their worth with data.

source: https://www.linkedin.com/groups/78665/78665-6065171828958130177