Question
Hello my fellow colleagues. I had a question in regards to international Intellectual property filing. From a strategic stand point, would it be worth filing in China? Are patents enforceable over there? I filed in US, Europe 5 and Japan. Any thought...
I have witnessed layoffs up close. In medical device, it seems like R&D is often the last to go. Marketing is first. Why is that? Companies don't value marketing? source: https://www.linkedin.com/groups/78665/78665-6369651633734844420
We are importers and exporters of products and we are seeking to find trade shows in the USA /Canada where we can meet manufacturers of new products for the Hospital and Aged Care markets. We also represent an Australian bed manufacturer whose produc...
I'm very excited about this one, a free webinar from Elizabeth Brooks entitled "How to Get Past the Value Analysis Committee" at https://medgroup.biz/VAC. I was with a client with great technology and minimal sales. The doctor/co-founder was lamentin...
At the 10x Medical Device Conference, Francisco Miguel Trigueiros, Managing Director of Global Product Marketing, gave us this analogy. Sliced bread was invented by Otto Rohwedder in 1912 but he sold zero units in 15 years. It was Wonder Bread that m...
(obviously a lot of factors go into this like sales cycle, training etc - just trying to get a straw poll) source: https://www.linkedin.com/groups/78665/78665-6205062427961360388
A group member wrote saying he's developed a first-of-its-kind medical device – one that would require a large capital investment from physician offices. He established distribution with two large national distributors and has reimbursable CPT codes....
As originally asked by Bob Leech. (obviously a lot of factors go into this like sales cycle, training etc - just trying to get a straw poll) Erik Kulstad Associate Professor, Emergency Medicine, UT Southwestern ‖ Co-Founder Attune Medical Having rece...
Kind of an odd article. The interesting part might be what is left unsaid.University offices of technology transfer do their best to license out their technologies. If they can't find a licensee, they are not in the business of marketing the product,...
I rarely make an outright recommendation, but I will today. We get a surprising number of posts about translating materials for medical devices. As the former Director of Marketing Communications for a publicly traded medical device company, I recomm...
