Question
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As originally asked by Simon Sikorski, M.D. How effectively do you prove to doctors that your medical device can improve clinical outcomes, make them more efficient... and get them more money? Have you been in a meeting with a doctor and he tells you...
How can medical device technology companies ensure market share while meeting customer expectations?
As originally asked by Manasi Patwardhan. Medical technology companies face a challenge. In order to be competitive, they need to develop products with the right balance between quality, function and cost while simultaneously maintaining a focus on t...
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As originally asked by Scott Pells. Scott Pells Head of Practice at Carter Schwartz Only 16% of all sales delivered through NHS supply chain in 2010 were from SMEs. This figure rose to 29%* in 2012, so are there really any barriers to entry for small...
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As originally asked Christiane B. A recruiter said that it was needed and sent me a link to two accredited programs that I could choose from. She basically said that my resume would not be seen by anyone until I had this certification. Is this the on...
People most often think of marketing research as those check-the-box surveys that crop up on the Internet. But qualitative research, based on a conversation with the respondent rather than a survey aimed at the respondent, can play a major role in va...
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Questions four at the Digital Marketing for Medical Devices Conference panel, "What role does digital marketing play in delivering quality customer service?" Question five follows in this video and transcript. Click for questions one (on ROI), two (o...