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Harder than ever, right? We’ve had a number of conversations about this (see below) so I asked Mike Sperduti to give a free webinar to the Medical Devices Group on the subject. See http://medgroup.biz/meddevsales to register and learn the strategies Mike effectively uses for GE Healthcare, Becton Dickinson, and his own medical device company. When Mike spoke at our 10x Conference, he asked our guests, “When you go to your reps and you say, ‘How many sales-ready appointments do you have today? This month?’ What would they say to you? How many people are in your market and who are the decision-makers? And if 10-20 percent of your prospects are [ready] when you call them, what do you do with the other 80 percent?” Good questions: I invite you to respond in today’s comments. At http://medgroup.biz/meddevsales Mike will cover winning strategies for product launches, implementing contracts, turning around under-performing territories, and take your live questions. The webinar is October 1 at 12 p.m. Eastern Time. Everyone who registers will get a link to the complete replay, slides, and transcript. Disclosure: I pay Mike to help my business. (Mike, thanks for agreeing to do this as a free gift for the group.) +++ Related Medical Devices Group discussions: Do we really need MedDevice Salespeople? Why are you still trying to influence physician preferences? Are ‘Best Hospitals’ your best opportunity? Will docs see your reps? ++++++++++ Medical Devices Summit Europe: October 20-21 (Dublin) This is worth a look: http://medgroup.biz/Summit-Dublin Our friends at Opal Events write, “Given the recast of the European Medical Device Directive and the recent changes to the FDA’s 510(k), the regulatory climate in the medical device industry is more volatile than ever. Manufacturers need to stay up-to-date with these regulations, accelerate time to market, and improve margins. And market expansion poses challenges we’ll address at Opal Events’ Medical Devices Summit Europe.” Meet today’s thought leaders for two days of panels, presentations, and networking opportunities at http://medgroup.biz/Summit-Dublin ++++++++++ Make it a great week. Joe Hage P.S. UDI starts in 8 days for Class III. See our coverage: http://medgroup.biz/UDI-goes-in-effect-Sept-24 Marked as spam
 Posted by Asked on September 16, 2014 10:48 pm
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